"Product means the goods-and-services combination the company offers to the target market." (Marketing: An Introduction for Education Management Corporation, Pg. 54)
Wednesday, November 28, 2012
Product
I, Phileas Fogg, am about to launch a new snack called Husky Chips made with grade A Idaho Potatoes topped with all natural high-protein Smoked Salmon, and sprinkled with nutritional Himalayan Pink Salt. Our new chips are deep fried in Grapeseed Oil (an excellent source of Vitamin E). Our new product is loaded with flavor and energy. We stand behind the true meaning of Product and good customer satisfaction.
"Product means the goods-and-services combination the company offers to the target market." (Marketing: An Introduction for Education Management Corporation, Pg. 54)
We plan to stand the test for our new Products life cycle. Our goal is to partner with venders affiliated to our product ingredients and packaging companies.
"Introduction stage: The product life-cycle stage in which the new product is first distributed and made available for purchase. In this stage, as compared to other stages, profits are negative or low because of the low sales and high distribution and promotion expenses." (Kotler, Gary Armstrong and Philip. Marketing: An Introduction for Education Management Corporation.pg.259)
Our Husky Salmon Chip Product Packaging is bright, colorful and will draw attention to the consumer. With each purchase of our delicious product you also recieve an adventures around the World with Phileas Fogg and his Dog Sled Team lead by Chip.
"Product means the goods-and-services combination the company offers to the target market." (Marketing: An Introduction for Education Management Corporation, Pg. 54)
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